Top 10 Digital Marketing Mistakes to Avoid
1. Not adding title tags to each page of a company website
2. Using rotational banners at the top of the homepage
3. Not updating content on a website frequently
4. Not utilizing social media platforms
5. Not creating content specific to each social media network to drive traffic back to a site
6. Not using H1 tags
7. Having various content creators that don't use the same type of "brand voice" for the company
8. No form fields to collect lead information
9. Not nurturing the lead funnel with email marketing
10. No customer retention program